There are a lot of critics out there and a lot of reviewers. They are not shy about judging products and giving their two cents. It works two ways. In some ways, it is great that people have a voice and they are not shy about stating it. It can help a lot of people that might be unsure about buying something. On the other hand, a lot of people can be overly critical and literally impossible to please. They rip a product without even giving it its proper day in court and taking the time to really give it a chance.
However, that is why people rely on reviewers like Emily McClure of Bustle.com and her review of WEN hair by Chaz in the following article: http://www.bustle.com/articles/136320-i-used-cleansing-cleansing-conditioner-on-my-fine-hair-heres-what-happened. She is into beauty and fashion and she is not cynical. She is an honest blogger/journalist and she does not mince words, but also does not nitpick. It is a fine line to walk and she walks it very, very successfully. She also goes the extra mile with her reviews. That is something that not a lot of reviewers do in today’s online web world. They write a few words, rip something, and it has a really negative impact on the product.
With her, she took her time with this, as she wanted to get it right. She wanted her reviewers to know what they were getting if they purchased Wen by Chaz Dean, which is a styling treatment, shampoo, and conditioner. She added pictures to each and every day, and she reviewed it for a full week. That is really giving a product time to work and really letting it do its job. She respects the Guthy-Renker developed product and her readers. Now, after reading this, they will know that Wen by Chaz passes the test and is worth the money.
Many of us have dreamed of owning our own business. Isn’t it funny how in a matter of minutes that dream can be shattered with the rush of pressure, know-how, and let’s be frank – monetary limits that put an immediate cap, at least logistically, on how we’d ever actually launch the start-up we see in our heads. For those of us who choose to take the plunge and risk it all to impact the world in our small way the process can seem overwhelming. Sure, you’ve heard of investors or incubator programs available for entrepreneurs. But have you heard of the “Startup Factory” that is changing its member’s lives in just three months?
Allow me to introduce, Mike Baur. The Swiss Entrepreneur and Investor who is better known for being a Startup Guru to young entrepreneurs and seasoned innovators alike. With a background of nearly 20 years in banking and finance, Mike has made an incredible impact on digital service startups across the world. Mikes expertise lies primarily in fundraising and coordinating investments for young companies, but his team can offer the opportunity to accelerate new businesses in a three-month program through the Swiss Startup Factory. This program is ideal for founders who are looking for coaching, mentoring, business models, or even office space. The team is based right in Zurich, but not limited to Swiss-based companies only. Baur is also passionate about investing in the future as a board member of the Young Entrepreneurs Club at the University of St. Gallen, one of Europe’s top business schools and as Vice President of Innovation Lab Fribourg. Here students with engineering, business, or natural sciences backgrounds come together to bring new technologies to the marketplace. Those lucky enough to work with Baur have the unique two-fold opportunity of global access to his network of professionals and his financial connections to investors both Swiss-based and across the world.
Can you imagine the impact of having the hand of someone who has helped skyrocket multiple companies reaching out you and offering to walk you through the journey of kick starting your dream? If you’re a technology-based company, Mike Baur may just be the answer.
Read more about his interview on founderstories.com.
While most people who are old enough to qualify for Medicare are getting their health care coverage from original Medicare, many have chosen to seek extra coverage by benefitting from a Medicare Advantage Plan, or what is commonly referred to as a Medicare private health plan. These plans team with the federal government and have a fixed amount per consumer to provide Medicare benefits.
Health Maintenance Organizations (HMO’S), Preferred Provider Organizations (PPO’s), and Private Fee For Services (PFF’s) are the most common types of Medicare Advantage plans. There are also smaller less well known plans like Special Needs plans or Provider Sponsored Organizations, though not very often heard of.
With the Medicare Advantage plans, all Part A and B services must still be provided, but may do so with different costs and regulations and some restrictions. These may affect how and when you receive care. There is a limit to the out of pocket expenses a patient can incur, but depending on the service or where you live, the costs can vary. But the advantage plans may also provide services that regular Medicare does not provide, so there can be advantages and disadvantages to both of these situations.
Read more: Meet Our CEO
InnovaCare Health is one of the top providers of managed care services, serving customers with the challenges that face them today in healthcare. Their strong teams of qualified physicians with proven leadership and compassion are able to provide consumers with the cost effective patient focused care they deserve.
InnovaCare has a mission to reach out to help its beneficiaries by utilizing their medical management initiatives to better coordinate care through its extensive structure network of physicians and primary care physicians according to Penelope Kokkinides. By providing consumers with quality healthcare and cost effective strategies and advanced technological advances, the result in the long run will be happier and healthier patients.
Making quality affordable healthcare to the underserved and for those where healthcare is often confusing about what is covered, what is not, and how to access it are all areas in which InnovaCare has excelled because of Rick Shinto. From Specialists to community centers for care, InnovaCare’s added programs contribute to the patient’s overall being as a whole. This kind of commitment of InnovaCare Health is what patients deserve in these trying times of ever changing healthcare reform.
Learn more about InnovaCare Health: http://innovacarehealth.com/leadership/penelope-kokkinides/
The online Reputation Defender and management agency, fishbat, has recently come out with its list of some of the most effective ways to improve a company’s digital marketing presence and elevate its brand above its competitors. As one of the leading online reputation management agencies on the Internet, fishbat has had considerable success in translating its marketing philosophy into a successful enterprise. In terms of specific strategies for companies to adopt, fishbat outlines three basic steps for any business to take, regardless of their size.
First, fishbat believes that one of the most important things that any business can do to improve their online marketing is to keep track of how their brand is perceived online. While there are plenty of online reputation management firms that will do this for businesses themselves, there are also some steps that clients can take to monitor their own brand. As fishbat says, brand monitoring can be as simple as typing a company’s name into a search engine and seeing what comes up. Are the stories positive? Are they negative? Is there an absence of stories? These are all excellent questions that can be easily answered by anyone.
The next step is also rather simple. If a company hasn’t already done so, fishbat says that it’s an absolute necessity that they find an online reputation management agency that they can trust. Marketing online is a much more complex task than its more traditional counterparts. Even if a company has extensive experience in e-commerce, they’ll want a digital marketing firm to guide their brand and ensure that it doesn’t attract negative attention.
The final step is one that many companies tend to overlook in online marketing. Put simply, company’s need to remember that the Internet is an open forum. Trying to address negative consumer feedback with further negativity will only exacerbate the situation and make a company look bad. With that in mind, fishbat recommends that companies try to be empathetic to the consumer’s situation and work to address their concerns without becoming defensive.
While these tips aren’t enough to comprise a marketing strategy on their own, they’re certainly an excellent place to start. With companies moving their business to the Internet in record numbers, there’s never been a greater opportunity to hire a professional online reputation management agency.